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Social Media Manager

TEDxPerth

About us TEDxPerth is a not-for-profit organisation committed to bringing people together to share thought-provoking and inspiring ideas born from the remarkable people of our community here in Western Australia. Our locally organised program of events shines the spotlight on our great city of Perth connecting us with the global stage of communication, innovation and world activities. Our amazing core team consists of passionate and committed volunteers who believe that sharing ideas can really make a difference.

About the role We're seeking a creative and strategic Social Media Manager to lead our digital presence and engage with our community across multiple platforms. This role is crucial in amplifying TEDxPerth's mission and growing our online influence.

Content Creation

  • Working closely with graphic design team, develop compelling, high-quality social media content (posts, graphics, videos, etc.) that aligns with TEDxPerth's mission and brand.
  • Write clear, engaging captions and messaging tailored to each platform.
  • Repurpose event materials (e.g., speaker quotes, videos, photos) for valuable content.

Content Planning and Scheduling

  • Create a detailed social media calendar that reflects key TEDxPerth milestones and events.
  • Schedule posts strategically to maximise visibility and engagement, adapting to each platform’s best practices.
  • Ensure content aligns with TEDxPerth's larger communications and event timelines.
  • Work closely with the TEDxPerth event planners, speakers, and volunteers to align digital content with the event’s goals.
  • Coordinate live updating during events to share highlights in real-time (e.g., talks, behind-the-scenes moments).
  • Partner with photographers/videographers to source fresh, dynamic visuals for social media use.

Community Engagement

  • Collaborate closely with the community manager to monitor comments and messages, ensuring they are promptly addressed and responded to in a timely manner.
  • Monitor tags seamlessly across multiple platforms
  • Collaborate with the audience to encourage user-generated content such as event reactions, testimonials, or behind-the-scenes snippets.

Brand Management and Consistency

  • Ensure all published content reflects TEDxPerth’s values, tone, and visual identity.
  • Maintain consistency in messaging and design elements across all platforms.
  • Uphold the TEDx global guidelines in all the content and communications.

Analytics and Performance Tracking

  • Monitor and analyse key social media metrics to assess the success of campaigns.
  • Generate insightful reports on performance, providing actionable recommendations for improvement.
  • Use data to refine strategies, ensuring continuous growth in engagement and outreach.
  • Trend Research and Adaptation
  • Stay informed about the latest social media trends, tools, and algorithm changes.
  • Collaborating closely with the head of department to explore innovative strategies that boost engagement, while maintaining TEDxPerth's professional identity.
  • Identify new opportunities to expand TEDxPerth’s reach (e.g., exploring emerging platforms or audience-specific trends).

Event Promotion and Campaign Management

  • Design and execute social campaigns to generate buzz before, during, and after events.
  • Highlight key speakers, partner organisations, and ticket sales deadlines to drive anticipation.
  • Leverage hashtags, stories, and other platform tools to amplify event exposure.

Requirements

  • Ability in growing and engaging social media communities
  • Excellence in copywriting and content creation for various social platforms
  • Exceptional organisational and time management skills
  • Strong interpersonal and communication abilities
  • Experience with event promotion and live event coverage
  • Knowledge of graphic design tools

Why join us?

  • Professional Growth: Develop personally and professionally by working on real-world challenges faced by TEDxPerth.
  • Community Connection: Network with a diverse group of professionals and volunteers passionate about spreading knowledge and inspiring change.
  • Value-Driven Work: Play a crucial role in TedXPerth’s success.
  • Have fun and meet new friends: Meet new people and find a renewed sense of creativity and motivation while helping TEDxPerth.

If you’re ready to take on this exciting challenge and help us create unforgettable experiences, we want to hear from you. Apply now and be a part of something extraordinary!

To apply, please complete the application form below (copy and paste the correct link): forms.office.com/r/j9e7v9mt6x

To find out more about TEDxPerth, please visit our website tedxperth.org