Social Media Manager

• Description: The Social Media Manager is responsible for developing and executing the Australian Dodgeball Federation's social media strategy.
• Term: 12 month term, 3 months probation
• Type: Volunteer
• Position reports to: Board of Directors

Purpose

To contribute to the delivery of best-practice social media strategies, increasing brand awareness, and engaging with the Australian Dodgeball community.

Responsibilities

As an ADF representative:

• Operational managers and Board Directors are expected to work together collaboratively to achieve the Board’s purpose outlined in the Strategic Plan and should speak publicly with a single collective voice
• Respect the confidentiality of information and not disclose to any other person confidential information other than as agreed;
• Act as a role model, change agent and professional exemplar in all matters concerning the Australian Dodgeball Federation.

As a Social Media Manager:

• Develop and implement a social media strategy aligned with the organization’s goals.
• Manage and maintain the ADF’s social media channels (e.g., Facebook, Instagram, Twitter).
• Create engaging content, including text, images, and videos.
• Build and foster relationships with the dodgeball community through social media.
• Monitor social media analytics to measure performance and identify trends.
• Collaborate with other departments to ensure consistent messaging.

Time commitment

Operational managers can expect to spend, on average, two (2) hours per week on related tasks, including writing a monthly update submission to the Board for Board meetings;

In addition to the weekly commitments, the annual functions and minimum time commitment are set out below:

• Annual Conference/ AGM: 2 hours each year
• Participation in membership activities outside of meetings (e.g. Awards dinner, championship presentations): Negotiable as required.

Key Performance Indicators

• Reviews are undertaken every year by the Board of Directors to determine overall achievements and ongoing suitability for the role;
• Timely submissions to the Board each month;
• Increase in social media followers and engagement.
• Improved brand awareness and reputation.
• Achievement of social media campaign goals.
• Timely and effective crisis management.

Essential Skills and Requirements

The Social Media Manager may have one or more of the following qualifications for election or appointment:

• Experience using tools such as Canva and/or Adobe Express.
• Strong understanding of social media platforms and algorithms.
• Excellent content creation and copywriting skills.
• Ability to analyze data and measure performance.
• Strong communication and interpersonal skills.
• Experience in community management.