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Pet Promotion Content Creator

Furry Friends Animal Rescue QLD
Logo for Furry Friends Animal Rescue QLD

We are seeking applications from enthusiastic individuals for the role of Pet Promotion Content Creator. This pivotal role plays a vital role in attracting potential adopters, donors and supporters to Furry Friends by effectively showcasing the rescued/surrendered animals. This role’s creativity and communication skills are essential in conveying the stories and personalities of adoptable cats that ultimately lead to successful adoptions and community engagement.

Key responsibilities:

  • Content creation - produce high-quality written, visual, and multimedia content to showcase adoptable cats, including photos, videos and descriptions; create compelling stories and profiles that highlight each cat’s unique personality and needs
  • Social media management - manage Furry Friends’ social media accounts (e.g. Facebook) to share content and engage with the community; create regular posts featuring adoptable cats, success stories and Furry Friends’ events
  • Website management - update the Furry Friends’ website with fresh content, including cat profiles, adoption information, and news
  • Email marketing - develop and execute email marketing campaigns to reach potential adopters, donors, and supporters; liaise with the Social Media Team to craft compelling cat profiles for potential use in blogs and newsletters

Core Skills / Experience

  • Interpersonal communication
  • Social media management
  • Storytelling
  • Team collaboration
  • Passion for animal welfare
  • Empathy

Commitment Required

  • 5-10 hours per week for a minimum commitment of 6 months
  • Attendance at scheduled on-line meetings

As this role is primarily virtual or home-based, you will need (at your own expense):

  • Reliable computer
  • Reliable mobile phone
  • Reliable internet and antivirus
  • Facebook Messenger account
  • Google Workspace (incl. Gmail, Drive, Docs, Meet) experience