As AWARE’s Crowdfunding Coordinator, you will be leading AWARE’s very first crowdfunding campaign!! You will be planning the crowdfunding campaign strategy, engaging with AWARE’s supporters, bringing in new supporters, marketing the campaign and doing some good for our beautiful native wildlife.

You’re a tech savvy person who can hit the ground running. You will be reporting to the Committee of Management on planning, progress, issues, opportunities and achievements. You will have a good understanding of HTML code and marketing and previous experience in crowdfunding will be highly regarded.

There will be opportunities to use your crowd funding skills for other projects following the successful first campaign.

The role will include:

• Writing a 1-3 paragraph statement about the project.

• Creating a brief 1-3-minute video with the ‘pitch’ or case for support.

• Initiating and supporting request for usage of a third-party platform if applicable.

• Assuring that accounts are set up for AWARE to receive funds from the crowdfunding effort.

• Obtaining final approval from AWARE Committee of Management of the crowdfunding site content/campaign page prior to launch

• Outreach of the project is reliant upon this role. As soon as the project’s site is launched, the coordinator will need to:

• send emails to supporters, stakeholders, community groups, etc.

• post links to the campaign project to social media sites.

• post 3-4 updates on the project during the duration of the campaign.

• provide public thanks, encouragement, and appreciation as funders make donations.

• know what types of videos are the most helpful, what photos/app insights are needed to attract contributors, etc.